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Alumni
Southern Spotlight
Rick Ruffner ‘79
President and CEO
Avanti Press
Grosse Pointe Park, Mich.


They are the cards that make you smile and laugh with their cover photos of people and animals in cute, quirky, clever, and humorous circumstances. As the founder and president of Avanti Press, Rick has eighty employees working out of the home office in Detroit and a creative office in New York City. Over 10,000 retailers in the U.S. and Canada carry Avanti cards, and the line is popular internationally as well, with distribution reaching 20 countries around the world.

Florida Southern shared in the making of the future businessman. Whether he learned from sports, academics, or Greek life, Ruffner remembers priceless lessons from coaches, professors and Theta Chi (his fraternity).

“The first person I met at FSC was George Bongiorno ’79, who ended up being my roommate for three years. I appreciate more than ever the friends I still have from FSC because you realize how rare it is to have had so many really good guys in one place.”